Behavior-Driven Workshop

Unleash Behavioral Science for effective product experiences and strategies

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Problems We Solve

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Unlocking Human Behavior Insights

Discover the hidden layers of user behavior that traditional research methods might miss. By integrating behavioral science into product design and go-to-market (GTM) strategies, we delve into the 95% of human thoughts and emotions that occur subconsciously. Uncover the key to designing products that resonate with users on a deeper level.

Transcending Technological Limits

Move beyond the constraints of conventional technology-driven approaches. Our session empowers you to tap into the untapped potential of blending cutting-edge innovation with psychological insights. Instead of just focusing on faster and better technology, learn how understanding human behavior can be the catalyst for your venture's success.

Driving Meaningful Engagement and Growth

Gain actionable insights into the emotional, social, and cognitive drivers of user behavior. By leveraging the latest experimental research, you'll be equipped with practical recommendations for crafting compelling product experiences and effective go-to-market strategies. Enhance user engagement and fuel company growth by capturing users at a profound level.

Interested in learning more? Let's Chat.
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The Workshop Process

Our workshops aren't boring slide deck where we talk at you for hours. You'll learn and then you'll be asked to put your new knowledge to the test through an interactive working session.

BeSci 101 Deep Dive

We dive deep into the world of behavioral science, exploring the fundamental principles and theories that underlie human behavior. Through engaging presentations and interactive discussions, we unravel the complexities of decision-making, motivation, and emotional triggers. Participants gain a solid understanding of the psychological mechanisms that drive user actions, setting the stage for the transformative journey ahead.

Best in Class Examples

We delve into the realm of best-in-class examples, dissecting successful products and go-to-market strategies that have harnessed the power of behavioral science. Through detailed case studies and real-world examples, participants gain insights into how leading brands have effectively applied behavioral insights to their designs and strategies. By analyzing what works and why, we equip participants with the knowledge to elevate their own product experiences and marketing approaches, ensuring they align with human behavior for optimal impact.

Interactive Working Sessions

Through interactive exercises and group activities, participants apply behavioral science principles to real-world scenarios and challenges. Guided by our experts, they collaborate, ideate, and create solutions that incorporate behavioral insights. This session not only reinforces the learning but also provides a practical and experiential understanding of how to integrate behavioral science into their own product design and go-to-market strategies.

Peer to Peer Feedback

participants engage in peer-to-peer discussions and feedback sessions. They share their insights, observations, and perspectives on the behavioral-driven strategies developed during the workshop. This step fosters an environment of learning and idea exchange, allowing participants to gain valuable feedback and refine their strategies based on diverse viewpoints. By encouraging open dialogue, this step enriches the strategies and ensures they are well-rounded and effective in addressing various behavioral aspects.

Case Study: Yearly

↑ 270% ARR | ↑ 146% ACV | ↓ $80k cost

Using realistic prototypes & behavioral science to unlock the next level of growth

Screen capture of the Yearly product website.

The Benefits

Discover a new dimension of product design and go-to-market strategies with our immersive workshop. By integrating behavioral science insights, you'll gain the tools to decode the subconscious drivers behind human behavior. This unique approach empowers you to create products that resonate deeply with users, ensuring engagement, loyalty, and growth. With practical tactics and a deep understanding of psychological mechanisms, you'll be equipped to transform your product offerings and strategies to capture users at their core.

At each stage during the product lifecycle different challenges arise.
We're there every step of the way.

Unlock Behavior Insights

Gain a deep understanding of the subconscious drivers behind human behavior, enabling you to create products and strategies that resonate on a psychological level.

Enhance User Engagement

Learn how to design product experiences that tap into users' emotional, social, and cognitive mechanisms, leading to increased engagement and loyalty.

Effective Go-to-Market Strategies

Develop go-to-market strategies rooted in behavioral science, ensuring that your product reaches and resonates with the right audience at the right time.

Data-Driven Decision Making

Acquire the tools to collect and analyze data on user behavior, allowing you to make informed decisions that drive continuous improvement

Tactical Implementation

Walk away with practical, actionable insights that you can immediately apply to your product design and marketing strategies, leading to tangible results.

Leverage Psychology for Growth

Harness the power of behavioral science to drive company growth by creating products and strategies that address users' core motivations and desires.

“Product market fit is hard work, and EV accelerates this by taking a behavioral approach to where the value is hidden and they do so by being a great partner and nimble thinkers.”

Andy Van Solkema

OwnIt | Chief Product Officer
Interested in learning more? Let's Chat.
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Services

Design and Development

We specialize in helping companies bring innovative products to market from idea on a back of a napkin to a fully functioning scalable product.

Conversion Rate Optimization Services

Unlock growth with expert conversion rate optimization services. Leverage behavioral science for high-impact results. Boost your Conversion Rate (CR) and revenue.

Behavioral Design Workshop

Learn how to integrate behavioral science into product design and your go-to-market strategies and walk away with a unique approach to understanding and leveraging human behavior to drive long term growth.

We Wrote the Book

Decoding the Why explores how high growth companies can integrate the power of behavioral science to unlock product & go-to-market strategies.

Use promo code Patent355 to receive a free eBook and Kindle copy.

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